Creative moms who know how to sneak vegetables into meals could have a chance to do more than improve the health of their children.
Veggie Patch has launched the "Ultimate Sneak-Away Contest," which urges mothers to submit their recipes that offer clever tips to incorporate vegetables into meals without kids knowing it.
Culinary expert Missy Chase Lapine will cook up a family meal while the contest winner enjoys being pampered at a spa.
"All moms know how important vegetables are to providing their family with a balanced and healthy diet, especially for growing children, which is why it's critical to have an arsenal of both scratch recipes and packaged foods to meet those needs," says Lapine.
Incorporating vegetables into a child's diet is important not just for their immediate well-being, but for their long-term health as well. Data from the Centers for Disease Control and Prevention say approximately 17 percent of children under the age of 19 are obese.
Obese children are likely to remain that way into adulthood. The longer a person has a weight problem the more likely they are to develop medical consequences that could ultimately lead to higher life insurance premiums.