Personal stories highlight need for life insurance

Nov 11, 2010

Families can benefit from having life insurance

Life insurance can provide family with invaluable security in the event of the passing of a loved one. The Life and Health Insurance Foundation for Education has established the reaLIFEstories Client Service Awards Program to honor professionals who help provide families with life insurance policies.

This is the 15th year the award has been distributed. Life insurance agents submitted an application to be considered for the award. The application has an essay portion where professionals highlight how their work has helped a client.

LIFE CEO and president Marvin Feldman says the award does more than recognize insurance professionals. The shared stories help remind others of the importance of having life insurance coverage.

"Our realLIFEstories are a powerful reminder of how unpredictable life can be and why it's so important for Americans to include life and disability insurance in their financial plans," said Feldman. "Too many Americans lack adequate insurance protection, and we hope these stories inspire producers to work harder than ever to help people in their communities to get the coverage they need to protect their loved ones."

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