People would rush to buy life insurance if they knew the end was near

May 24, 2012

If people knew the end was near, they would invest in life insurance, a survey said.

A new survey from the LIFE Foundation suggests that people should take a cue from how fruit flies live their lives. According to the foundation, if people were told they only had 30 days to live, 62 percent said they would buy life insurance.

"The reality that millions of Americans refuse to admit is that it's never a question of if they will die, but when that day will come," said Marvin H. Feldman, president and CEO of the LIFE Foundation. "If you have people who depend on you financially and would suffer when you die, there's no excuse for not buying life insurance right now, before it's too late."

A mere 2 percent of Americans said they would plan to buy life insurance in the next 30 days. The LIFE Foundation said more Americans should look to take swift action on buying a life insurance police so there is no need to rush into buying a policy if an illness is discovered.To help protect family and loved ones, a life insurance policy should be applied for as soon as possible.

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