IN THE NEWS
January 10, 2007
As seen on Market Wire at http://www.marketwire.com

Web's First Video-Sharing Father's Day Spotlights Online Dad-Daughter Duet With Idol Contestant & StarSearch Songstress

BELLEVUE, WA--(Marketwire - June 4, 2007) - From YouTube to Yahoo!, iFilm to vSocial, Father's Day 2007 is about to be televised. This Father's Day, Web video-sharing has captured the world's attention and imagination like never before.

For what could be considered to be the Web's first video-enhanced Father's Day, a Seattle Internet company has posted a moving tribute to fathers and daughters everywhere. The online music video, starring award-winning R&B recording artist E. Walter Smith and American Idol contestant and StarSeach teen singing sensation, Tatiana McConnico, is being viewed and voted on by Web watchers worldwide on YouTube, Google Video, Yahoo! Video, Metacafe, iFilm, Revver, Vimeo, Vsocial and Glumbert, making Dad's Day a truly multimedia affair.

The music video posted by Efinancial.com features a stirring ballad entitled "The Little Girl Song", and spotlights photography of dads and daughters from across America. Viewers who watch the video and then follow the credits to Efinancial.com/dad will discover other Father's Day treats.

The Father's Day Web page features links to a free FlipFrames online photo display scrapbook that can be placed on a Website or blog, a selection of Free Father's Day Ecards from GreetingCards.com, and a list of the 2007 Top 10 Father's Day Websites for Web surfers' interactive enjoyment.

Sponsor Efinancial has been picked as one of the Net's most innovative companies and praised for its "best practices" within the online insurance industry. Efinancial was founded by Michael Rowell to give consumers a big advantage in finding the best insurance values for their families.

"The Internet is the ultimate knowledge center," said Rowell. "This Father's Day and every day, Efinancial wants to make it easy to find and understand the best life insurance products and services." A new Efinancial Insurance E-Learning Center is one way the insurance value leader is doing just that for Dads and families.

Watch the music video:

For more information, see About Efinancial



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