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IN THE NEWS
March 30, 2006
TD Insurance, Inc. Enhances Life Insurance Business with Efinancial's ALISS Software
March 30, 2006 – Bellevue, WA. – Efinancial Life Insurance Services and TD Insurance, Inc., a wholly owned subsidiary of TD Bank, have teamed up to offer an improved life insurance process for Commerce’s Life Insurance Sales Division. TD Bank has introduced a new service available to customers via the tdbank.com website to offer life insurance quotes online. Now customers who visit the website can get instant term life insurance rate quotes and initiate their purchase of coverage online. The new online service is being offered with the help from EFinancial, A nationwide life insurance Brokerage.TD Bank, wanted customers to have quick access to quotes and coverage for one of the most popular types of life insurance. Michael Tiagwad, TD Insurance’s new President said, “We wanted to create a convenient shopping experience for our customers to get term insurance rate quotes – online, whenever it’s convenient for them -- then follow that with service provided by an exceptional team of licensed professionals to help the customer select the coverage that’s right for them, finalize their application and get their coverage started.”
Experience was the primary reason for commerce selecting EFinancial for the task. EFinancial has been in the Online Life Insurance business for over 5 years, and has numerous life insurance websites providing this service to consumers already. EFinancial also offers a number of unique services through its wholesale sector to life insurance agents, and brokerages across the United States. These services include top paying carrier contracts, a patent pending sales system, and life insurance leads program. TD Bank is taking advantage of EFinancial’s experience in both the consumer and brokerage arena.
More specifically, TD Bank will be taking advantage of EFinancial’s proprietary software “ALISS” (The Automated Life Insurance Sales System), the first product to automate nearly every step of the life insurance sales process from rate quotes through application, medical exam (when required) to the final steps of policy issuance through licensed professional insurance agents.
TD Bank plans to offer, only a select number of A-rated life insurance companies’ products through EFinancial’s software. Vice President of Life Insurance Operations, Michael Burns, commented, “Once again, in the spirit of convenience, we’ve selected a few companies we believe offer great coverage at competitive prices, rather than confuse customers with a laundry list of choices that may be more than the customer has time to consider or evaluate.”
About EFinancial
Founded in 2001, EFinancial (www.EFinancial.net) is headquartered in Bellevue, Washington and is a nationwide life insurance brokerage working with more than 3000 independent agents. EFinancial’s proprietary software “ALISS” (The Automated Life Insurance Sales System) is the first product to automate nearly every step of the life insurance sales process. EFinancial also operates an award winning consumer website (www.EFinancial.com) where internet shoppers can compare quotes from top carriers online.About TD Insurance, Inc.
Since its inception in 1996, through strong internal growth and carefully planned acquisitions TD Insurance, Inc. now ranks #22 among the nation’s top 100 largest insurance brokerages. Through a network of 14 offices they serves more than 130,000 clients with nearly $1 billion in annual premium volume, conducting business in all 50 states. TD Insurance, Inc. is a full service insurance brokerage offering personal insurance, Commercial Property & Casualty Insurance, Employee Benefits and a number of Risk Management or Employee Benefit Consulting Services for larger businesses.About TD Bank
TD Bank, “America’s Most Convenient Bank,” is a leading retailer of financial services with 331 convenient stores in New Jersey, New York, Pennsylvania, Delaware, and new markets Washington, D.C., and Virginia. The bank also is expanding into Connecticut and the Lehigh Valley, Pa. this year. Overall, TD Bank plans to open 50-plus new locations and create 1,800 new career opportunities throughout its footprint in 2005. Headquartered in Cherry Hill, N.J., TD Bank has $33.4 billion in assets and, in second quarter 2005, achieved a deposit increase of 28% and earnings per share growth of 15%. For more information about Commerce, please visit the company’s interactive financial resource center at tdbank.comFor more information, see About Efinancial
About Efinancial
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